期刊名称:International Journal of Agricultural Management and Development
印刷版ISSN:2159-5852
电子版ISSN:2159-5860
出版年度:2021
卷号:11
期号:3
页码:295-312
语种:English
出版社:Islamic Azad University
摘要:The purpose of the present study was to examine an extended theory of planned behaviour (TPB) model within the domainof sustainable entrepreneurship and identified the most important factors impacting on sustainable entrepreneurial intentions in sustainable entrepreneurship. In particular, the study aimed to extend the TPB model to include sustainability orientation and prior sustainability knowledge. Data were collected from 211 Iranian agriculture students. The results of structural equation modelling showed that sustainable entrepreneurial intentions were determined by attitudes toward sustainable entrepreneurship and perceived behavioural control (PBC) but not subjective norms. The analysis also revealed that sustainability orientation and prior sustainability knowledge influenced sustainable en‐trepreneurial intentions indirectly through their effects on attitudes toward sustainable entrepreneurship and PBC. As a practical implication, educators who want to stimulate the creation of new sustainable businesses could consider the pivotal role not only of attitudes toward sustainable entrepreneurship and PBC but also of sustainability orientation and prior sustain‐ability knowledge.
关键词:Sustainable entrepre‑neurship;entrepreneur‑ial intentions;theory of planned behaviour;sus‑tainability orientation