摘要:The purpose of the study is to develop tools for managing the innovation potential of the region based on the use of the mapping process. The methodological basis of the study were the following methods: abstract and generalized; general-logical and historical; logical method. According to the results of the research, a scheme of forming a roadmap for the development of innovation potential of the region was developed, which includes a SWOT-analysis of the development of innovation potential of the region, as well as an algorithm for assessing regional innovation potential.