期刊名称：Annals of Dunărea de Jos University. Fascicle I : Economics and Applied Informatics
印刷版ISSN：1584-0409
出版年度：2021
卷号：27
期号：3
页码：114-119
DOI：10.35219/eai15840409230
语种：English
出版社：Dunarea de Jos University of Galati
摘要：Dynamic pricing is a long-term pricing model that can increase the conversion rates of your e-commerce store. You can use A.I applications to offer different prices for the same product to different customers, depending on unique personal factors. Advanced applications should take into account many other factors, such as the prices charged by competitors that buyers have previously sponsored, the current demand for the product, cross-price elasticity, halo ratios, and so on. Some AI-based dynamic pricing models can also implement in-depth learning capabilities to deduce the prices that each customer will be willing to pay for a product or service at some point.
