期刊名称：Journal of Theoretical and Applied Information Technology
印刷版ISSN：1992-8645
电子版ISSN：1817-3195
出版年度：2021
卷号：99
期号：17
语种：English
出版社：Journal of Theoretical and Applied
摘要：The goals of the thesis were to determine the main factors that affect the intention to use Augmented Reality technology in Indonesia�s Online Retail Customers and to find out which factors have the most influence on the intention to use this technology. Data were compiled by distributing questionnaires to 400 respondents who had used Augmented Reality technology at Online Retail Indonesia. Analysis data using SmartPLS 3.0 Software to test the validity and reliability of the System Quality, Information Quality, Service Quality, Usefulness, and Satisfaction factors. Results of Analysis were System Quality, Information Quality, Service Quality, Satisfaction and Usefulness have a positive effect on Intention to Use Augmented Reality technology. It can be concluded that all the factors tested in this study were significant or had an effect on Intention to Use Augmented Reality with the most influencing factor was Information Quality and the most influencing for mediation factor was Usefulness.
关键词：Information System;Augmented Reality;Human Computer Interaction;Intention To Use;Usefulne
