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  • 标题:Drivers of Sustainability and Financial Performance In Indian Automobile Sector: An Interpretive Structural Modelling based Approach
  • 本地全文:下载
  • 作者:Mohit Saxena ; Nitin Seth
  • 期刊名称:Academy of Marketing Studies Journal
  • 印刷版ISSN:1095-6298
  • 出版年度:2022
  • 卷号:26
  • 期号:2
  • 页码:1-11
  • 语种:English
  • 出版社:The DreamCatchers Group, LLC
  • 摘要:Managing sustainability implementation in the automotive environment and financial performance (FP) has always been an area of Interest for professionals & researchers. Accomplishing Sustainability Implementation in the automotive context is very difficult and seeks to consider the attention of suppliers, top management, dealers, government, regulators, and stakeholders. It is prudent that the Sustainability Implementation & FP is regularly assessed, supervised, and improved for gaining competitiveness & status for creating a point of differentiation. This paper tries to establish interrelationships among Sustainability Implementation & FP criteria by using an interpretive structural modelling-based approach for the Indian automotive industry. Three sustainable measures (09 sub-factors) and 03 financial performance factors have been evaluated. The insights gained through the present work have several practical implications for academia and practicing managers of the Indian automobile industry.
  • 关键词:Sustainability Implementation;Financial Performance;Automobile Sector;Interpretive Structural Modelling (ISM).
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