摘要:Road mapping is one of strategic technology management toolkits which play an important role in supporting a wide range of technology management decisions and processes. It is a strategic planning tool in industry and government which is widely recognized and acknowledged (Phaal et al., 2016; Vatananan and Gerdsri, 2012; Cho et al., 2016). The key factors, leading to a successful Road mapping, are the right process, data and people (Vatananan and Gerdsri, 2012). Phaal et al. (2001) describes the factors that contribute to successful Road mapping including clear business need, desire to develop effective business processes, company culture, politics supported participation, the right people involved, commitment from top management, effective tools/techniques/methods, effective facilitation training, and effective process.
关键词:Analytic Hierarchy Process (AHP);Electronic Road Mapping;Expert Checks-AHP Methodology;Factors Influencing;Adoption of Road Mapping