摘要:From the development achieved by the current information society, incalculable volumes of data are generated. The exponential growth of information significantly supports people's decision mak-ing in their daily activities. In Ecuador there are many institutions that store the data of their pro-cesses, the tourism sector representing an example of this. However, the data generated exceeds the power of analysis and processing of human beings, sometimes relevant information is present-ed that is not visible to people. The present investigation proposes a solution to the described prob-lem starting from the development of a method for the treatment of unlabeled data.The proposed method is based on the unsupervised k-means algorithm. The proposal has been implemented from the stored data set of the tourism sector in the City of Riobamba.