期刊名称：International Journal of Advances in Engineering and Management
电子版ISSN：2395-5252
出版年度：2021
卷号：3
期号：11
页码：124-135
DOI：10.35629/5252-03101385139
语种：English
出版社：IJAEM JOURNAL
摘要：Customer Relationship Management is the process of managing a good and a healthy relationship between customers so as to get utmost profit out of them by maintaining a healthy and cordial relationship with them. Customer Relationship Management is a system of managing interactions with all the companies existing customers with the potential customers so as to build a good company profile which will ultimately give the company benefit in a long run.
