期刊名称：International Journal of Advances in Engineering and Management
电子版ISSN：2395-5252
出版年度：2021
卷号：3
期号：11
页码：381-409
DOI：10.35629/5252-0311166179
语种：English
出版社：IJAEM JOURNAL
摘要：In what is usually not mentioned, Psycho - economics started with Psychology (not scientific) in the middle of the XVIII century, hand in hand with the so-called Classics, such as Adam Smith (especially with his Philosophy of Moral Sentiments) and David Hume, among others. To be more rigorous, as the (scientific) psychology still did not exist, those founding fathers of psycho - economics acted in some manner as psychologists, especially through introspection, recognising in their writings the remarkable influence of emotions - just as the reason- in the decision making; that is to say the conjunction of both, not the separated reason acting in isolation to make the best decision.
