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  • 标题:A Study on Consumer Aspirations of Women Grooming Products in India
  • 本地全文:下载
  • 作者:Mayukha Kt ; Sruthi Mohan ; Thammineni Medhara Lokesh
  • 期刊名称:International Journal of Advances in Engineering and Management
  • 电子版ISSN:2395-5252
  • 出版年度:2021
  • 卷号:3
  • 期号:3
  • 页码:79-84
  • DOI:10.35629/5252-0302849853
  • 语种:English
  • 出版社:IJAEM JOURNAL
  • 摘要:Grooming refers to the things that people do keep themselves clean and make their face, hairand skin look nice. Grooming plays a major role in maintaining a high self-esteem and self - confidence. It does this by influencing your appearance, which in turn affects the way you rear yourself. When your hair looks neat and beautiful and your gel manicure is still intact, you can observe how your confidence will rise. Personal grooming refers to an art which helps individuals to clean and maintain their body parts. Personal grooming does not mean applying loads of makeup and wearing expensive clothes. It refers to cleaning and maintaining each and every body part for a pleasing appearance. Grooming is typically defined as activities that include caring for one‟s appearance and well-being. It is the art of maintaining parts of the body like the face, hair, nails, skin and so on. Humans are not only species that practice grooming most animals have their methods of grooming. Grooming is important for everyone but for women it is crucial. Grooming for women includes a wide range of activities like making the hair, wearing clean beautiful clothes, putting on makeup and getting a manicure or pedicure at the best nail salon. Cosmetics are a category of health and beauty products that are used to care for the face and body, or used to accentuate or change a person's appearance. Though cosmetics are commonly thought of as only makeup used to alter a person's appearance, cosmetics can also refer to a number of products used to care for the skin and the body, as well as those used to add fragrance to it. There are a large number of cosmetics available under these various categories, each designed for different purposes and featuring different characteristics. Cosmetics are constituted from a mixture of chemical compounds derived from either natural sources or synthetically created ones.
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