期刊名称:International Journal of Academic Research in Business and Social Sciences
电子版ISSN:2222-6990
出版年度:2021
卷号:11
期号:12
页码:1324-1336
DOI:10.6007/IJARBSS/v11-i12/11537
语种:English
出版社:Human Resource Management Academic Research Society
摘要:Communities undertake various strategies to ensure that the development programs introduced to them can sustain. For participants of the Lokan (Marsh Clam) Acquaculture Project in Kopunadan Village, Matunggong, North Borneo which consists of the Rungus ethnic group, Lokan Festival is one of the platform for income sustainability among the program participants. When first introduced in 2016, Lokan Fiesta managed to bring together the Kopunadan villegers and attracted the surrounding communities to make this festival a success. Filling the festival raised lokan as the main product of the festival through lokan burning activities, experience collecting lokan at the mangroves, sale of raw lokan, lokan cooking competition and lokan-based children's fashion show. In addition, the Rungus cultural performances such as dancing and singing were also performed. The community also wears traditional dress and displays the cultural product for the gaze of visitors. Thus, the Lokan Festival has become a community meeting ground, a location to generate side income, especially the participants of the Lokan Aquaculture Project and at the same time promote the culture of the Rungus ethnic group.