期刊名称：International Journal of Academic Research in Business and Social Sciences
电子版ISSN：2222-6990
出版年度：2021
卷号：11
期号：13
页码：195-205
DOI：10.6007/IJARBSS/v11-i13/8515
语种：English
出版社：Human Resource Management Academic Research Society
摘要：It is important for Malay restaurants to maintain their products and services, process, management, as well as marketing strategies to compete with other competitors. Hence, the influence of human capital to apply innovation practices can enhance the productivity of the restaurant and increase its performance. Experience and education are important to expand knowledge, skills, and new ideas towards the development of a restaurant. Innovation practices run as a mediator that contributes to the sustainability of the restaurant. A survey questionnaire was conducted with a total of 507 respondents among the top management of Malay restaurants from Kuala Lumpur and Selangor. The results from the study revealed that restaurant performance is important for the development and sustainability of their restaurants. The results also indicated that profitability, growth and satisfaction will lead to restaurant performance. Above all, top management need to have an influence on restaurant performance so that business development can be achieved.
