摘要：Many business domains are benefitted with the fast diffusion of Information Communication Technology (ICT) -enabled platforms in society. But, ICT-enabled services have not received similar popularity across all domains despite rapid growth in ICT-based services. In the area of property and casualty insurance, the ICT adoption rate has been slow compared to other domains. The earlier literature in the domain attributed it to the product complexity. This paper argues that the impact of ICT-enabled platforms may have different outcomes on property and casualty insurance consumption due to risk aversion. In insurance literature, risk aversion has been proxied by many factors. As per the literature, secondary education has a positive impact on PCI (Property & Casualty Insurance) consumption while tertiary education has a negative impact on PCI consumption. In the context, this current study has empirically tested the impact of ICT-enabled platforms on PCI consumption in emerging markets and developing countries. The study found that secondary education has no significant impact on adoption of ICT platforms. However, tertiary education reduces the negative impact of ICT-enabled platform whereas Uncertainty Avoidance Index (UAI) increases the magnitude of negative impact of ICT adoption on PCI consumption.
关键词：Information Communication Technology (ICT);ICT-Adoption;Risk factor;Property & Casualty Insurance (PCI) domain;Emerging markets and developing countries
