摘要：The paper unfolds the content of the concepts “Bison” and “Dragon” in the Belarusian and Chinese linguo-cultures. Through reference to the study of the national language and literature in close connection with the cultures and mentalities as well as with the national identity of both countries the concepts are reconstructed through the prism of such modern linguistic disciplines as linguoculturology and linguoconceptology. The study of the means of verbal and non-verbal expressions of the concepts “Bison” and “Dragon” enables the authors to distinguish the most significant features of the concepts and point out their cultural value from the viewpoints of two contradictory trends of modernity: the processes of globalization and the desire to preserve national identity. Considering the concepts of “Bison” and “Dragon” in the Belarusian and Chinese linguo-cultures, literature, arts, heraldry, the results of the associative experiments are presented. The analysis of poetic and prose works proved the cultural value of the concepts under consideration.
