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  • 标题:Endangered species condoms: a social marketing tool for starting conversations about population
  • 本地全文:下载
  • 作者:Sarah Baillie ; Kelley Dennings ; Stephanie Feldstein
  • 期刊名称:The Journal of Population and Sustainability
  • 印刷版ISSN:2398-5488
  • 电子版ISSN:2398-5496
  • 出版年度:2020
  • 卷号:4
  • 期号:2
  • DOI:10.3197/jps.2020.4.2.31
  • 语种:English
  • 出版社:The White Horse Press
  • 摘要:The Endangered Species Condoms project was launched 10 years ago to bring the discussion of human population growth back into the environmental movement with a focus on human rights and reproductive justice. In that time, more than 1 million condoms have been distributed by thousands of volunteers. The principles of social marketing are used through the Endangered Species Condoms project to create a national discourse around the population issue. They are introduced in both formal teaching settings like high school and university classrooms as well as informal settings like community events and after-hours programing at zoos and museums to reach a broad, diverse audience.
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