摘要:The Entrepreneurship Development Program is a program designed by Padang State University with the target of students who have been entrepreneurs before. The students developed their business paradigm towards social entrepreneurship. The research method uses a qualitative approach with a case study design with informants and data sources are students at the Padang State University. The results of this study indicate that the purpose of the program is to complete the commercial business orientation (profit) that has been carried out during the social orientation (benefit). Student entrepreneurs come from two types of businesses, namely culinary businesses and convection businesses. The selection of tenants is based on the digital-based entrepreneurial activities they run. This means that tenants use digital platforms in their business activities.