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  • 标题:A Comparative Study of Effects of Time Priming and Money Priming on Pro-Social Behavior
  • 本地全文:下载
  • 作者:Yaxue Li * , Wenquan Ling
  • 期刊名称:Open Journal of Social Sciences
  • 印刷版ISSN:2327-5952
  • 电子版ISSN:2327-5960
  • 出版年度:2015
  • 卷号:03
  • 期号:03
  • 页码:180-185
  • DOI:10.4236/jss.2015.33027
  • 语种:English
  • 出版社:Scientific Research Publishing
  • 摘要:Money and time both play important roles in people’s daily life. Many studies have demonstrated that even subtle reminder of money or time will influence human behaviors. Empirical researches suggested that money cues had triggered a state of self-sufficient economic mind-set while time priming can activate a kind of emotional mind-set. As a result, participants whose money concepts were primed showed less pro-social behavior than those who were not been primed of time. This paper is mainly to summarize previous research, and further discuss two problems: 1) the different mechanisms of time on pro-social behavior compared to money; 2) broadening our scope of research samples about time priming and money priming.
  • 关键词:Money Priming; Time Priming; Pro-Social Behavior
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