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  • 标题:THE EFFECTS OF LIFESTYLE, EMOTIONS, BRAND TRUST, MERCHANDISE VISUALITY ON CONSUMER SPENDING INTENTION DURING COVID-19 OUTBREAK
  • 本地全文:下载
  • 作者:Chok Nyen Vui ; Ma Cong ; Ridzuan Bin Masri
  • 期刊名称:International Journal of Early Childhood Special Education
  • 电子版ISSN:1308-5581
  • 出版年度:2022
  • 卷号:14
  • 期号:3
  • 页码:6217-6223
  • DOI:10.9756/INT-JECSE/V14I3.791
  • 语种:English
  • 出版社:International Journal of Early Childhood Special Education
  • 摘要:This particular research aspires to check into the particular interrelationship among way of living, feelings, brand name have confidence in, goods visuality plus customer investing objective, specifically throughout the COVID-19 break out. The current examine applied innovative record examination associated with strength formula building (SEM). Practical sample was implemented to gather files. The particular suggested analyze structure has been advised by Concept regarding Designed Behavior (TPB) in addition to put forward ideas had been analyzed. Typically the anticipated results make an attempt to include understanding in order to literary works in the viewpoint involving mindset and even cultural wellbeing together with buyer actions. Foreseeable future research might go with a good exhaustive knowledge of the way the investing behavioural happened simply by using qualitative study strategies to make a far more strong final result. Additionally , the latest review outdoor sheds expertise for the important components that will result in client wasting behavioural goal.
  • 关键词:Way of living;Feelings;Manufacturer believe in;Goods visuality;Investing intent;Malaysia
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