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  • 标题:ANALYSIS OF CUSTOMERS’ATTITUDE TOWARDS NET BANKING SERVICES WITH SPECIAL REFERENCE TO INDIAN BANK
  • 本地全文:下载
  • 作者:P.Pavithra ; S.Selvakumar
  • 期刊名称:International Journal of Early Childhood Special Education
  • 电子版ISSN:1308-5581
  • 出版年度:2022
  • 卷号:14
  • 期号:3
  • 页码:10703-10709
  • DOI:10.9756/INT-JECSE/V14I3.1256
  • 语种:English
  • 出版社:International Journal of Early Childhood Special Education
  • 摘要:Net banking also known as internet banking service provided by banks to their customers that allows them to access financial and non-financial banking services in minutes. In this paper an attempt has been made to analyse customer’s attitude towards net banking with special reference to Indian bank. Primary data have been collected from 150 respondents using a structured Questionnaire. It is concluded that safety and security motivated the customers to use net banking services and they are aware about malware, phishing and cyber security aspects.
  • 关键词:Net Banking services;customer’s attitude;Indian Bank
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