期刊名称：International Journal of Early Childhood Special Education
电子版ISSN：1308-5581
出版年度：2022
卷号：14
期号：5
页码：3217-3222
DOI：10.9756/INTJECSE/V14I5.346
语种：English
出版社：International Journal of Early Childhood Special Education
摘要：This article reviews the state of the “extent of media influence” which in its complex notion is referred to as media imperialism. Media in its broader spectrum known as platforms that convey information in audio, visual, and textual (readable) formats which mainly comprises OTT platforms, TV channels, Daily newspapers, and various web pages hosting enormous information in diverse domains which act as sources of information. In the current scenario, humans are increasingly becoming relied on this information, which majorly shapes their cognitive behavior and decision-making process in relation to things around them. In a recent report by Reporters without borders (RSF) it has been highlighted that “media freedom in India” is under threat and how the biased nature of media is being fuelled by unnatural intervention by the political leadership. As the media affects the very critical thinking of the seeker, it also shapes the rules of society as an institution. Amid this intertwined structure of media and its impact on society as the preserver of culture reminiscent of India, it becomes pertinent to understand how the culture dwindles, perceptions, and ideology being shaped, and with the influence of media platforms.
