标题：The Blue Ocean Strategy And Its Impact On Achieving A Sustainable Competitive Advantage For The Organization Is A Survey Study In A Number Of Government And Private Banks In Basra Province
摘要：Many Iraqi banks are used to their work in relation to the customer and fulfilling their wishes and maintaining their presence as a permanent customer because the basis of their work depends on him in the movement of funds, so competition between government and private banks intensifies to gain the largest number of customers, in a way that prompts the need to look for a strategy to keep it working. The study attempts to test the relationship of the Blue Ocean Strategy to the sustainable competitive advantage over three branches of government banks in Basra province.
关键词：Blue Ocean Strategy;a sustainable competitive advantage;government and private banks
