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  • 标题:Investigating Role Of Information Technology As Enabler Of Reverse Logistic Cost Saving And Customer Satisfaction
  • 本地全文:下载
  • 作者:Abida Ellahi ; Samina Begum ; Qurat Ul Ain
  • 期刊名称:Webology
  • 印刷版ISSN:1735-188X
  • 出版年度:2022
  • 卷号:19
  • 期号:2
  • 页码:7389-7413
  • 语种:English
  • 出版社:University of Tehran
  • 摘要:The research looked into the impact of supply chain coordination and integration on Reverse logistic cost saving and customer satisfaction with moderating role of information technology. Design/Method : Employees and supervisors working in supply chain connections were asked to complete a survey. The response of 240 participants was analysed quantitatively using the newest version of SPSS. Findings: The findings suggest that IT enables the impact of supply chain coordination and integration on customer satisfaction while its role in reverse logistic cost saving was not proven in this study. This study's practical applications include assisting managers in developing a reverse logistics dynamic capability to meet the growing problem of returns by integrating and coordinating with supply chain participants. The moderating influence of an IT skill is specifically addressed since it improves the impact of reverse logistics capabilities by improving business performance.
  • 关键词:Integration Capability;Coordination Capability;Information technology competency;Reverse Logistic Cost Saving;Customer Satisfaction
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