摘要：With the development of the information age and the continuous strengthening of the trend of global economic integration, international business activities have become more and more frequent, and the cross-cultural communication of business personnel has also played a huge role in it. This paper analyzes the importance of cross-cultural communication in international business activities on the basis of theoretical research on cross-cultural business communication. In view of the differences in language, social history, and way of thinking in cross-cultural business communication, the author puts forward suggestions for cross-cultural business communication, including: being familiar with the language communication modes of different countries; respecting and tolerant of other cultures; improving the ability to resolve conflicts; enhance business ability; cultivate the comprehensive quality of business personnel in cross-cultural communication.
关键词：International BusinessCross-Cultural CommunicationBusiness AbilityBusiness Communication
