摘要：With the development of science and technology and the popularization of the Internet, entrepreneurship is no longer such an unattainable dream, and waves of entrepreneurship have emerged around the world. It has become a trend in contemporary economic activities. However, data from the service industry shows that the average survival rate of young start-ups is less than 4 years. Therefore, this study actually entered the teaching field, discussed the entrepreneurship teaching method in the service industry, and considered whether the method of the experiential learning theory model can be applied to the field of entrepreneurship teaching in the service industry. This research deeply analyzes the way entrepreneurship education is carried out in the teaching field through action research, and uses semi-structured interviews and other methods to understand the real mentality and reflection of learners, and obtains the real evaluation opinions of the industry through the opinions of experts in related fields. Get directions for improvement in entrepreneurship education within the school system. The findings of this study largely support the application of the experiential learning theory model in the field of entrepreneurship education and teaching, and make a certain contribution to the teaching of service industry start-ups. In addition to helping the cultivation of future young creative entrepreneurs, it also provides policy formulation. It will be a reference for the authors to promote higher education entrepreneurship education programs in the future.
关键词：EntrepreneurshipEntrepreneursEntrepreneurship EducationCreative Living IndustriesExperiential Learning Theory
