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  • 标题:Impact of COVID-19 Risk Perception on Residents' Behavioural Intention towards Forest Therapy Tourism
  • 本地全文:下载
  • 作者:Gao, Yanjing ; Chen, Lijun
  • 期刊名称:Sustainability
  • 印刷版ISSN:2071-1050
  • 出版年度:2022
  • 卷号:14
  • 期号:18
  • 页码:1-18
  • DOI:10.3390/su141811590
  • 语种:English
  • 出版社:MDPI, Open Access Journal
  • 摘要:Risk perception has an important influence on tourism decision-making behaviour. Based on the extended Theory of Planned Behaviour, we examine the effect of COVID-19 risk perception on tourists’ behavioural intentions towards forest therapy tourism. A questionnaire survey was conducted during the pandemic. Based on structural equation modelling (SEM), our evidence shows that cognitive risk perception positively and significantly influenced subjective norms, while affective risk perception positively and significantly influenced attitudes. Subjective norms mediated perceived risk perception and behavioural intentions, while attitudes mediated emotional risk perception and behavioural intentions. Gender partially moderated perceived behavioural control and behavioural intentions. Finally, this study proposes corresponding management countermeasures of great practical importance in promoting the development of forest recreation tourism.
  • 关键词:the extended theory of planned behaviour; COVID-19; risk perception; forest therapy tourism
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