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文章基本信息

  • 标题:Twitter: Tweets for Analysts
  • 本地全文:下载
  • 作者:White MBA, PhD, Susan
  • 期刊名称:The Common Good: A SUNY Plattsburgh Journal on Teaching and Learning
  • 出版年度:2015
  • 卷号:3
  • 期号:1
  • 页码:2
  • 出版社:SUNY Plattsburgh
  • 摘要:Twitter is a popular social media outlet where companies can disseminate information about the firm. Students can obtain usable information that can potentially aid their analyses of firms, with the firm’s Twitter feed as a starting point to garner information that the firm considers to be important. This article looks at the use of social media in assignments, and includes a Business Finance assignment that requires students to find a relevant tweet from their assigned company and relate it to finance theory.
  • 关键词:Twitter; social media; business analysis; teaching and learning
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