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文章基本信息

  • 标题:Las ventajas competitivas en el mercado de dvd de alta definición
  • 本地全文:下载
  • 作者:José Manuel Pérez Prado ; José Ignacio López Sánchez
  • 期刊名称:Universia Business Review
  • 印刷版ISSN:1698-5117
  • 出版年度:2008
  • 卷号:3
  • 期号:18
  • 出版社:Universia Business Review
  • 摘要:The aim of the paper is to provide guidelines for strategic decision making in companies involved in wars of standards within industries that exhibit network externalities, focusing mainly in outcome of the high definition DVD market war (between DVD-HD, from Toshiba and Blue-Ray, from Sony). The conclusions have been extracted from an empirical analysis of the war of standards between Betamax and VHS, that use a system of differential equations as a modeling tool.
  • 其他摘要:The aim of the paper is to provide guidelines for strategic decision making in companies involved in wars of standards within industries that exhibit network externalities, focusing mainly in outcome of the high definition DVD market war (between DVD-HD, from Toshiba and Blue-Ray, from Sony). The conclusions have been extracted from an empirical analysis of the war of standards between Betamax and VHS, that use a system of differential equations as a modeling tool.
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