期刊名称：International Journal of Advanced Computer Science and Applications(IJACSA)
印刷版ISSN：2158-107X
电子版ISSN：2156-5570
出版年度：2011
卷号：2
期号：12
DOI：10.14569/IJACSA.2011.021210
出版社：Science and Information Society (SAI)
摘要：The explosive growth of Internet has given rise to many websites which maintain large amount of user information. To utilize this information, identifying usage pattern of users is very important. Web usage mining is one of the processes of finding out this usage pattern and has many practical applications. Our paper discusses how association rules can be used to discover patterns in web usage mining. Our discussion starts with preprocessing of the given weblog, followed by clustering them and finding association rules. These rules provide knowledge that helps to improve website design, in advertising, web personalization etc.
