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文章基本信息

  • 标题:MANAGEMENT AND MARKETING OF TRANSBORDER REGIONAL INTEGRATION PROCESS
  • 本地全文:下载
  • 作者:Yankov, Nicola
  • 期刊名称:The AMFITEATRU ECONOMIC journal
  • 印刷版ISSN:1582-9146
  • 出版年度:2006
  • 卷号:8
  • 期号:19
  • 页码:9.-17
  • 出版社:Academy of Economic Studies - Bucharest, Romania
  • 摘要:The paper’s intention is to deal with the issue of the comprehensive integration within and outside transborder regions of Bulgaria and Romania. The author presents some basic principles of internal and external integration of small, medium sized and large transborder regions. The accent is put on particular cases. An integration methodology is suggested to be used for the conceptualization and development of the co-integration process. Another aspect of the paper is the presentation of models for regional integration of real territorial entities from Bulgarian perspective. Some of the problems of marketing of the transborder formation and development are the third aspect of the article.
  • 关键词:Transborder regions; Transborder integration processes; Meridian integration axis.
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