出版社：University of Primorska, Faculty of Management Koper
摘要：Cooperative agreements have become widespread due to the difficulty firms can compete alone in a highly turbulent environment. Key success factors in cooperative agreements, their benefits and risks and their effect in technology-intensive sectors have been analyzed in multiple studies. In our case, we will analyze the influence of corporate strategy on cooperative agreement success. The main conclusion is that cooperative agreement should be simultaneously coordinated and should respect the corporate strategy if its results are to be improved. Our study will be developed in a mature industry with low technological intensity in order to fill the gap found in research.
