期刊名称：International Journal of Academic Research in Management
电子版ISSN：2296-1747
出版年度：2012
期号：195
页码：9
出版社：Helvetic Editions
摘要：The importance role of performance evaluation in the organization has been proven. Complexity of decision making process will make strategic management as imperative affair. On the other hand, strategy is a plan of action designed to achieve a specific goal. Strategy is all about gaining (or being prepared to gain) a position of advantage over adversaries or best exploiting emerging possibilities. As there is always an element of uncertainty about future, strategy is more about a set of options ("strategic choices") than a fixed plan. Critical success factor (CSF) is the term for an element that is necessary for an organization or project to achieve its mission. It is a critical factor or activity required for ensuring the success of a company or an organization. The goal of this study is to propose an appropriate methodology for designing and implementing strategy and critical success factors in the organization. In order to achieve these goals, analytical hierarchical process (AHP) technique has been used and discussed in an automobile company.
