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  • 标题:Multi-Channel E-Retailing Information Technology Management System (ITMS)
  • 本地全文:下载
  • 作者:Muneeb Iqbal ; Atif Ali Khan
  • 期刊名称:Journal of Emerging Trends in Computing and Information Sciences
  • 电子版ISSN:2079-8407
  • 出版年度:2012
  • 卷号:3
  • 期号:4
  • 页码:519-525
  • 出版社:ARPN Publishers
  • 摘要:With the emergence of internet technologies, electronic shopping is rapidly increasing across the globe. A large number of retailers including small and medium enterprises (SME's) are switching to online sales. This paper points out some of the major technological issues faced by online sellers along with the most affected areas. 6W’s are discussed for a proposed ITMS to facilitate electronic selling to reduce operational costs. This proposed system has capability to reduce running costs by automating many business processes while providing accurate information to the customers and making multi-channel electronic retailing accessible for increased turnover. This is followed by listing many off the shelf solutions provided by various vendors that can be customized according to the business needs. Moreover, their functionalities are improved through API to meet the requirements. This research points out main issues regarding online selling and proposes appropriate system requirements. It also highlights the available solutions in the market to enhance the functionality through further development using systems API.
  • 关键词:Information technology management system (ITMS); Small and medium enterprises (SME); Application programming interface (API); Best practice
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