摘要：Individual creativity, skills, and talent shape the creative economy. Its social and economic development potential derives from intellectual property benefits. It reveals a break in the traditional value chain and the emergence of new business models. Several case studies show how social network markets are essential for those models. These markets articulate emotions and products throughout stories that draw together different user’s communities.
其他摘要：Individual creativity, skills, and talent shape the creative economy. Its social and economic development potential derives from intellectual property benefits. It reveals a break in the traditional value chain and the emergence of new business models. Several case studies show how social network markets are essential for those models. These markets articulate emotions and products throughout stories that draw together different user’s communities.
