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  • 标题:HOW TO INCREASE ADOPTION RATES AND USE OF E-TEXTS IN THE UNIVERSITY SETTING
  • 本地全文:下载
  • 作者:Hal Records ; Suhong Li ; Janet Prichard
  • 期刊名称:Issues in Information Systems
  • 印刷版ISSN:1529-7314
  • 出版年度:2015
  • 卷号:16
  • 期号:1
  • 页码:155-162
  • 出版社:International Association for Computer Information Systems
  • 摘要:It appears the textbook industry is on the brink of change s in its supply chain that will riv al the magnitude of those occurring in the music industry with the introduction of the IPOD , wherein a unique hardware device afforded to users the opportunity to purchase a highly differentiated product (music) electronically and at a customizable l evel of granularity and cost. Artists, publishers and users were the act ors. In the world of textbooks - a uthors, p ublishers, professors and student are t he actors. Research shows a significant shift toward electronic versus print textbooks is underway, hence the objective of our paper i s to identify ways by which relevant actors can facilitate and benefit from this paradigm shift. We conducted a literature search to assess why and how quickly this shift is occurring, spoke with publishers to assess current and future availability of e - t exts, surveyed students and faculty to estimate their situation relative to adoption and use of e - texts, and identified specific actions that can be taken to increase adoption rates and use of e - texts in the University setting
  • 关键词:E ; - ; B ; ooks; ; E ; - ; T ; extb ; ooks; ; Technology Adoption Model (TAM); Task Technology Fit Model ; ; ; (TTF) ; ; Media Richness; Digital Learning ; ; Instructional Technology ; ; Te ; xtbook Supply Chain
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