期刊名称：International Journal of Computer Science and Information Technologies
电子版ISSN：0975-9646
出版年度：2014
卷号：5
期号：6
页码：7945-7947
出版社：TechScience Publications
摘要：World wide web(WWW) is very popular and commonly used internet’s information retrieval service. Nowa- days commonly used task on internet is web search. User get variety of related information for their queries. To provide more relevant and effective results to user, Personalization technique is used. Personalized web search refer to search information that is tailored specifically to a person’s interests by incorporating information about query provided. Two general types of approaches to personalizing search results are modifying user’s query and reranking search results. Several personalized web search techniques based on web contents, web link structure, browsing history ,user profiles and user queries. The proposed paper is to represent survey on various techniques of personalization
关键词：Personalized web search; user profile;Information retrieval ; search queries; User model; Data;mining .
