期刊名称：PASOS. Revista de Turismo y Patrimonio Cultural
印刷版ISSN：1695-7121
出版年度：2009
卷号：7
期号：3
页码：515-524
语种：English
出版社：Universidad de La Laguna
摘要：The objective of this paper was to develop a useful framework for estimating demand for tourism in emerging markets. Tourism has become one of the most crucial sectors in a large number ofemerging countries. Moreover, the tourism industry in such markets is forecasted to keep increasing in the next decade. Hence, understanding and accurately forecast demand in the industry is essential in order to manage this sector effectively. Using stepwise regression analysis, we found a number of important variables in estimating demand for tourism in emerging markets. Our regression model can benefit travel agencies and policy makers dealing with the tourism industry.
其他摘要：The objective of this paper was to develop a useful framework for estimating demand for tourism in emerging markets. Tourism has become one of the most crucial sectors in a large number ofemerging countries. Moreover, the tourism industry in such markets is forecasted to keep increasing in the next decade. Hence, understanding and accurately forecast demand in the industry is essential in order to manage this sector effectively. Using stepwise regression analysis, we found a number of important variables in estimating demand for tourism in emerging markets. Our regression model can benefit travel agencies and policy makers dealing with the tourism industry.
关键词：Market estimation; tourism; emerging markets; international marketing.
其他关键词：Market estimation; tourism; emerging markets; international marketing.
