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  • 标题:The Cross-Roads to Digital: Newspaper Models and the Change to an Industry
  • 本地全文:下载
  • 作者:Ahmed GOMAA ; Elizabeth COSGROVE
  • 期刊名称:European Journal of Interdisciplinary Studies
  • 电子版ISSN:2067-3795
  • 出版年度:2014
  • 卷号:6
  • 期号:2-12
  • 出版社:Academy of Economic Studies (ASE)
  • 摘要:The slow growth in online marketing revenue for newspapers and the industry’s development of onlinemodels has not been enough to stop the industry’s pending demise. This problem has arisen from theincreased access to free and more recent content on the internet, supplying the consumers with theirdemand for news. Due to the abundant information available on the internet, consumers are used to havingthe information they want almost instantly. Newspapers are only one of many suppliers for this demand.The industry’s focus centres on whether they can they keep up with the rapid pace of demand forinformation and maintain a profitable organization. This paper first analyzes the current research trends,and the different industry business models. The paper then identifies the key attributes of the industrybusiness models. The paper finally validates that the identified attributes can be used to predict thepotential success of the newly introduced business models in the industry.
  • 关键词:business model; news industry; e-commerce; newspaper; digital revenue
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