期刊名称:International Review of Management and Business Research
印刷版ISSN:2307-5953
电子版ISSN:2306-9007
出版年度:2014
卷号:3
期号:4Part 1
页码:1871-1882
出版社:Academy of IRMBR
摘要:For companies to succeed in this competitive market, they need to be able to meet customer demand, as well as adjust to internal and external changes. With limited resources, and increasing operational costs, companies are looking internally to improve performance, meet demands, and compete in the market. This paper explores the relationship among three variables: strategic planning, strategic agility, and strategic performance of insurance companies in Jordan. The study explores the strength of relationships when introducing one variable as a mediator for the other two and builds a model for the best relationship among the variables, offering maximum benefits for the company. The paper aims to answer the following two questions: What impact does strategic thinking and strategic agility have on strategic performance?, and What shape does this impact take?