期刊名称：International Journal of Software Engineering and Its Applications
印刷版ISSN：1738-9984
出版年度：2014
卷号：8
期号：8
页码：19-28
DOI：10.14257/ijseia.2014.8.8,03
出版社：SERSC
摘要：In this article, the concept of Gamification, the new 'it' marketing technique, is identified and actual application cases of Gamification are reviewed.Moreover this article draws out design elements of Gamification models and compares and analyzes difference between Gamification and traditional game methods based on the analyzed results.Gamification that achieves intended goal through game mechanism application to non-game fields is currently being combined and experimented in various fields and accordingly active research is under way.In the future, the prospect of well-designed Gamification development is that it will allow Gamification expansion to various fields from finance, entertainment, shopping, productivity and services to large scale collaboration, collective intelligence and education
