期刊名称:International Journal of Hybrid Information Technology
印刷版ISSN:1738-9968
出版年度:2014
卷号:7
期号:1
页码:57-66
DOI:10.14257/ijhit.2014.7.1.05
出版社:SERSC
摘要:From the microcosmic point of view, based on AISAS model, aiming at real cased and data of government microblog information publication, this article makes a quantitative empirical research using correlation analysis and regression analysis and construct a quantitative model to measure the short-term effect of government microblog information publication. The measurement model lay a theoretical basis for improving effect of government microblog information.
关键词:Government microblog; effect of information publication; AISAS model