出版社:Richards College of Business, University of West Georgia
摘要:The purpose of this research was to fill a void in the literature regarding a comparison of student performance between lower-division business courses and upper-division business courses. This study investigates whether a difference exists in student performance of lower-division business courses and an upper-division business courses. Additional integrals were incorporated into the research to compare the outcomes of online and traditional versions of each course. The final grade earned in the course was the comparative measure. To ensure consistency and eliminate performance variation due to “other” factors, the same instructors taught both the online and traditional versions of the courses from which the data was acquired. The data analyzed was from major semester classes of a lower-division core business course and an upper-division course. Analysis of variance and Fisher Exact tests were used for the comparisons. No significant differences were found in student performance in the online and traditional integrals. There was a statistically significant difference in the performance of students in the lower-division course and those in the upper-division course. This performance difference is partially explained by the student population of lower-division courses, which are skewed to lower classmen more likely to drop the course or be dropped from the program. The upper level course grades included in the study are those of junior and mainly senior marketing majors.