期刊名称：International Journal of Engineering and Computer Science
印刷版ISSN：2319-7242
出版年度：2013
卷号：2
期号：6
页码：2057-2066
出版社：IJECS
摘要：Now a days mobile applications are much more accessible due to high-speed mobile networks; third and fourth generation networks provide more than enough bandwidth for personal and professional use, with email and mobile app stores almost ubiquitous on today’s devices. By 2013, over 80% of handsets sold in mature markets will be smartphones, with a text keyboard, 3G & 4G connectivity and multimedia features. Mobile applications have become an important strategic imperative to many leading enterprises. This research develops a conceptual multi-phase framework of mobile transformations by integrating the emerging literature on mobile business and enterprise transformation with best practice approaches employed in industry. While the potential value and impact of enterprise mobility is understood, only little is known about the transformational capabilities of mobile applications. The framework provides a basis for future mobile enterprise oriented studies, enhances our understanding of mobile application opportunities, and facilitates the development of appropriate mobility strategies
关键词：Mobile Enterprise Apps; Business Transformation; MEA
