期刊名称：European Journal of Business and Social Sciences
印刷版ISSN：2235-767X
出版年度：2012
卷号：1
期号：1
页码：49-64
出版社：European Society of Business and Social Sciences
摘要：The principal relationships between myths, the kind of reality they generated, and the roles of formats and of top management aligned to this process will be looked at. Due to their ability to generate evolutionary corridors, both myths and their formats resulting confine the possibilities for further development.
