期刊名称：European Journal of Business and Social Sciences
印刷版ISSN：2235-767X
出版年度：2015
卷号：4
期号：02
页码：170-179
出版社：European Society of Business and Social Sciences
摘要：The presentation is a part of a vision on the situation of Moroccan micro business. A renewed interest is given to it because of its dominance in the national economy. It faces several constraints related to surviving, sustainability and growth. While the academic research in financing target large companies, small businesses interest a limited number of studies. This research focuses on funding conditions of multiple case studies of Moroccan micro businesses; it aims to explore firstly their funding sources, their preference in funding and finally choice of their habitual bank. Results show that the owner personal reserves are the primary source of funding for studied micro businesses. Internal financial resources are preferred over external as so in the context of the pecking order theory. The majority of studied micro businesses have revealed that the choice of its habitual bank is based on the condition of the relationship component showing thus the importance of this determinant in the relationship micro business-bank in Morocco.
关键词：Micro business; financing sources; pecking order theory; banking;relationship
