期刊名称：EJOVOC : Electronic Journal of Vocational Colleges
印刷版ISSN：2146-7684
出版年度：2013
出版社：Kirklareli University Luleburgaz Vocational College
摘要：‘Global’/‘globalization’ are probably the most frequently heard concepts during the last few decades butglobalization is not a recent phenomenon; the paper analyzes globalization in its contemporary meaning.Globalization is a natural transformation, and we can talk about new forms of globalization. In adeveloped economy, critical success factors to a leading business are likely to require intellectualqualities based on unique knowledge in areas like innovation, branding, and technology. By outsourcingroutine business functions such as manufacturing, customer service desks, and IT software development,companies can reduce costs; focus on core businesses, and benefit from the global service capability ofits service providers. This paper shows some of the mistakes done by companies in this rocky road,solutions they found, perception of natives and expectations of the hosting countries. Lessons would bethat global issues need careful dialogue and the understanding of native stakeholders must be reshapedvia communication.
