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文章基本信息

  • 标题:The factors forming investor’s failure: Is financial literacy a matter? Viewing test by cognitive mapping technique
  • 本地全文:下载
  • 作者:Amari Mouna ; Jarboui Anis
  • 期刊名称:Cogent Economics & Finance
  • 电子版ISSN:2332-2039
  • 出版年度:2015
  • 卷号:3
  • 期号:1
  • DOI:10.1080/23322039.2015.1057923
  • 出版社:Taylor and Francis Ltd
  • 摘要:

    The objective of this paper is to apply cognitive map-related techniques to extract causal knowledge from a specific problem domain. This paper proposes to draw an average cognitive map in order to identify the failure factors of the Tunisian small investors. Our paper extends traditional and behavioral finance and previous research by proposing a new approach to building an average cognitive map for the explanation of small investors’ failure in the stock market.

  • 关键词:individual investor ; failure ; behavior ; cognitive mapping
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