Contemporary university students are motherland beams and main forces of social construction. Therefore, just relying on passing the cultural knowledge is not enough. Rather, university students need to be cultivated as qualified and talented all-rounders. Only then can the contemporary university students progress with socialism construction tide. In this regard, the sports elective course has become an indispensible part of the university education. This paper utilizes analytic hierarchy process method, establishes a university elective course influential AHP model, and by comparing weights, calculates the highest option rate of the university students for the sports course. Starting from the students themselves, moving on to the teachers, the teaching process, management, field availability, apparatus and through other aspects, conclusions are drawn based on the analysis of the numerous factors that affect the university students electing the sports courses. Secondly, on the basis of the factors, analytic hierarchy process is utilized to establish target layer, scheme layer and criterion layer by conducting calculation and analysis. The results suggest that the students, teachers, teaching process, management, field availability, apparatus and other various factors, all have certain impacts on the university students’ opting for the sports elective courses. In the current stage in the universities of China, the highest option rate among the students for sports elective course is of badminton, while table tennis and basketball come next.