期刊名称：International Journal on Research and Development : A Management Review
印刷版ISSN：2319-5479
出版年度：2013
卷号：2
期号：2
页码：30-36
出版社：Institute for Research and Development India
摘要：This study focuses on the parental perception of their children's viewership of violence in television programmes with respect to risk behaviour factors such as Explicit 'Aggression', 'Identification', 'Imitation', 'Isolation' and 'Behaviour contingency' as we ll as on other factors such as 'Parental Mediation' and 'Parent-Child Interaction'. The study involved a sample of 206 mothers who answered the questions on the media use, the types of channel and programmes viewed with respect to ris k behaviour factors on children aged between 3years and 6years. The study reveals that a majority of the female children watch television on an average, for a duration of 1-2 hours every day when compared with the viewership of the males. The children are more exposed to miscellaneous as well as cartoon channels where they tend to identify the characters with respect to the type of programmes. Though the children tend to identify the characters from these channels, the risk behaviour factors are reduced as a result of parental mediation. Limiting the amount of TV time and having a good parent-child interaction are the reasons that pre-empt the violent behaviour in children
