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文章基本信息

  • 标题:Development of a Conceptual Model in International Sport Tourism: Exploring Pre-And Post- Consumption Factors
  • 作者:Danny Woo-Sik Choi ; David J. Shonk ; Gonzalo Bravo
  • 期刊名称:International Journal of Sport Management, Recreation & Tourism
  • 电子版ISSN:1791-874X
  • 出版年度:2016
  • 卷号:21
  • 期号:b
  • 出版社:GEORGE COSTA
  • 摘要:The purpose is to develop a model of consumer behavior in international sport tourism that examines both pre-and post-consumption factors in international sport tourism. A secondary purpose is to address international visitation by introducing national culture as an important component of the model. The proposed model suggests that certain cultural characteristics influence an international sport tourist and these cultural characteristics impact both motivation and travel constraints. Motivation also has a direct relationship to travel constraints. Both motivation and travel constraints influence the tourist’s image of both the destination and the sporting event. Finally, trip quality leads to satisfaction, which mediates the relationship with intent to return. Discussion follows with application to understanding the purchase decision making process drawn from the literature in sport tourism, consumer behavior, cross cultural studies and information processing theory
  • 关键词:consumer behavior; information processing theory; purchase decision; sport tourism
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