期刊名称:Document de Travail / Centre d'Etudes Prospectives et d'Informations Internationales
出版年度:2014
页码:1
出版社:Paris
摘要:We study international competition in high-end varieties for 416 detailed HS6 product categories marketed by the leading French luxury brands. We construct a world database of trade flows for these products, computing unit values of related bilateral trade flows and analyzing competition among the main exporters. We use the observed distribution of unit values to define a high-end market segment. Exports of high-end varieties are shown to be less sensitive to distance, and found more sensitive to destination country wealth than other varieties, but only in relation to countries already producing a large range of luxury brands, pointing to a first-mover advantage.
关键词:Product Differentiation ; Market Shares ; Unit Values